Tickets to Ride: How Northlight Is Giving Sales a Lyft
The theatre’s new Rush&Ride program merges same-day tickets with car services, and it’s literally driving more patrons to the theatre.
Category Archives: Strategies
A column dedicated to innovative approaches to theatre-related challenges both artistic and administrative.
Guy Ben-Aharon Wants You to Go Beyond Chekhov
The Israeli-born Boston artist has made translating and presenting works by living international writers a mission.
The Staying Power of the Welders
Loosely modeled after playwrights collectives before them, the D.C. group passes the torch.
Hail to the Chiefs: ‘45 Plays for 45 Presidents’
A series of short plays about the whole lot features a choose-your-own-president ending, just like in real life.
At Catapult Studios, Design Comes First
The New Orleans-based studio founded by local Jeff Becker will house 3 theatre ensembles and focus on design-driven productions.
Beyond the Traditional Talkback: ‘Act II’ Adds Voices to ‘American Song’
For a new play about gun violence, Milwaukee Rep teamed with the Zeidler Center to turn post-show dialogues into engaging and deeply personal experiences.
Theatre by the Book in Big D
How Dallas Theater Center enriches audiences’ experience through reading.
Relaxing the Rules for Theatregoers Who’ve Gotta Move
How theatres are creating inclusive experiences for folks with neuropsychiatric conditions, autism, or simple aversion to business as usual.
The Frequent-Flyer Faculty of the University of Rochester
How the school’s theatre program brings in professional playwrights from New York City to teach.
Fundraising and ‘Friendraising’ With Hattiloo Theatre
How the Tennessee organization strengthens its donor base by cultivating lasting relationships.
