NEW YORK CITY: The Play Company (PlayCo) has named Robert G. Bradshaw as managing director effective immediately. Bradshaw has served as the company’s interim managing director since last July. In his new role, he will manage the company’s operations, financial planning and management, and oversee production with founding producer Kate Loewald and producing artistic associate Melissa Hardy.

“Last July, Rob stepped into the role of interim managing director with grace and some amount of courage, taking on considerable responsibilities,” said Loewald in a statement. “He has made the role his own. It is exciting to advance a dedicated person from within the company as he develops his career, and I look forward to Rob’s leadership contributions to PlayCo’s promising future.”

Prior to joining PlayCo, Bradshaw served as associate director of the American Place Theatre’s Literature to Life program, where he produced adaptations of American literature for under-served students and communities. Bradshaw has also directed and produced several stage productions in the Greater New York region. He has served as a teaching artist at arts education companies, and is the co-owner of Enspirited Projects in Brick, N.J. His work has been recognized by the Kennedy Center and the National Partners/American Theatre in Washington, D.C. He holds a bachelors in theatre studies and a masters in arts management from Montclair State University.

“I am thrilled to step into this new role with the Play Company and continue its important work with an amazing company of talented, dedicated artists and staff,” said Bradshaw in a statement. “I share PlayCo’s passion for the development of new work and producing truly unique programming that New York audiences need to see now more than ever. I am both humbled and honored to join Kate and the board in bringing PlayCo into this new chapter.”